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Summit 2011 Helps Participants Discover Insights to Stimulate Growth, Provoke New Thinking, Illuminate the Way Forward and Foster Real Competitive Advantage CHICAGO, Dec. 22, 2010 - The "new normal" is an intensely competitive world where every single leg up matters for CPG retailers and manufacturers, who are doing everything they can to compete and win with shoppers. Because shoppers will separate the winners from the losers in 2011, the SymphonyIRI Group Summit 2011 will focus on "Gaining the Competitive Edge." The action-oriented forum, taking place March 28-30, 2011 at the Fontainebleau Miami Beach, will provide actionable strategies

Even in a challenging and rapidly changing marketplace, lower-income shoppers will generate $ 115 billion in incremental spending during the next decade, the SymphonyIRI Group reported Monday in its fourth annual research report, The Lower-Income Shopper Report: Serving Lower-Income/Multicultural Shopper Micro-Segments. Information Resources, Inc. (IRI)...