13 Nov Blog: Insights Lay a Solid Foundation for Marketing Strategies
By SymphonyIRI, based on research from Sean Seitzinger, Senior Vice President, Consulting and Innovation
A recent article in Progressive Grocer discussed SymphonyIRI Group’s recent research report and the trends we are seeing in store brands as the economy shifts.
According to the article:
These insights lay a solid foundation for marketing strategies with the goal of delivering the right products, to the right place, at the right price, and creating a satisfying shopping experience.
Read the full article at Progressive Grocer.